America's #1 Floating Tiki Bar Franchise
The iconic, original octagonal tiki boat — instantly recognizable, handcrafted, and proven across 40+ markets for over a decade. Prime waterfront territories are open now.
100+
Boats in operation
40+
Locations nationwide
Since 2016
Proven demand
Hear From Our Owners
Real franchise owners share their experience building a TourScale business.
The TourScale Experience
Owner Interview
The TourScale Family
Our Community
Working With TourScale
The Partnership
Why Cruisin' Tikis, Why Now
Ten years of proving the model across 40+ cities. Now backed by TourScale's booking platform, national marketing, and a dedicated support team. The acquisition opened prime waterfront territories that haven't been available in years — and the operators who move first own the best markets.
2016
Founded in Fort Lauderdale, FL
The original floating tiki bar concept launches, creating an entirely new category in waterfront entertainment.
2019
Franchising Begins
The model proves replicable. First franchise locations open across the Southeast — demand exceeds expectations.
2023
100+ Boats Milestone
The fleet crosses 100 boats across 40+ US cities, cementing Cruisin' Tikis as the undisputed category leader.
Jan 2025
Acquired by TourScale
TourScale acquires Cruisin' Tikis, adding a proprietary booking platform, national marketing, and a dedicated franchise support team.
Now
Prime Territories Still Open
Expansion is accelerating. Waterfront markets are filling fast — franchisees who move first own the best locations.
From 2 Boats to an Empire
Every TourScale empire starts with two boats. Here's how the journey unfolds — and how your role evolves along the way.
Launch
2 Boats
Owner-Operator
40–60 hrs/week peak season
You're hands-on and learning fast. You're on the dock, your captain is your right hand, and every five-star review is hard-earned.
Your week looks like
- Reply to booking inquiries each morning
- Meet guests at the dock, set expectations
- Work closely with your captain to deliver 5-star experiences
Key Milestone
First 50 five-star reviews
Build
3–4 Boats
Active Owner
20–35 hrs/week with a manager in place
Revenue is reinvesting into fleet growth. You've made your first hire and the operation is starting to run without you in every conversation.
Your week looks like
- Weekly ops check-in with your team
- Review bookings and revenue metrics
- Planning your next boat purchase
Key Milestone
Your first hired captain-manager
Scale
4–6 Boats
Managing Owner
10–20 hrs/week mostly strategic
Your operation has a team and a rhythm. You're starting to think about adding a second brand or a second territory — and TourScale's infrastructure makes that real.
Your week looks like
- Bi-weekly revenue and ops review
- Exploring a second TourScale brand
- TourScale handles your marketing & booking platform
Key Milestone
Add a second brand to your territory
Empire
Multi-Brand / Multi-Territory
Executive Owner
5–10 hrs/week fully delegated
Your business runs without you in the day-to-day. You show up at the Annual Conference, review your dashboards, and plan your next move.
Your week looks like
- Monthly portfolio review over coffee
- Quarterly call with your TourScale team
- Planning your next territory or brand
Key Milestone
Your business runs without you
There's no single path — some owners stay at Stage 2 and love it. Others build multi-brand, multi-territory portfolios. TourScale supports every stage of the journey.
Start Your Journey at Stage 01Built for Profit from Day One
Cruisin' Tikis is one of the most capital-efficient models in experiential tourism — real assets, real demand, and TourScale's full infrastructure behind you.
Your investment varies by market, number of boats, and territory. It includes your handcrafted tiki boats, training, booking platform access, national marketing, and full launch support.
* Detailed unit economics are disclosed in the Franchise Disclosure Document (FDD). Request yours below.
Request the FDDAsset-Backed Investment
The majority of your investment goes directly into a handcrafted tiki boat — a real, tangible asset that holds value.
Multiple Revenue Streams
Private charters, corporate events, bachelorette parties, sunset cruises, wedding packages, and public tours.
Lean Operating Model
No storefront, no kitchen, no inventory. Your boat is your business — low overhead, high utilization potential.
Section 179 Tax Advantage
Qualify for accelerated depreciation on your boat and equipment, putting real dollars back in your pocket from day one.
Scale at Your Pace
Start with one boat, prove the model in your market, then add boats as demand grows. Many operators run multi-boat fleets.
Iconic by Design
The Original Octagonal Tiki Boat.
Every vessel is built by hand — from the thatched bamboo roof to the bar top. The same iconic octagonal design that's been turning heads on waterways since 2016.
100%
Handcrafted
6–10
Passengers per boat
10+
Years of design refinement
Your Path to Ownership
Our discovery process is designed to be thorough, transparent, and pressure-free.
Quick Connect
A brief intro call to learn about you and your goals
Discovery
Deep dive into the brands, markets, and business model
Investment & Economics
Review the financials, unit economics, and ROI potential
FDD Review
Receive and review the Franchise Disclosure Document
Due Diligence
Speak with existing Franchise Owners and validate the opportunity
Confirmation Day
Final mutual confirmation that we're the right fit
Signing Day
Sign your agreement and begin building your business
Quick Connect
A brief intro call to learn about you and your goals
Discovery
Deep dive into the brands, markets, and business model
Investment & Economics
Review the financials, unit economics, and ROI potential
FDD Review
Receive and review the Franchise Disclosure Document
Due Diligence
Speak with existing Franchise Owners and validate the opportunity
Confirmation Day
Final mutual confirmation that we're the right fit
Signing Day
Sign your agreement and begin building your business
Ready to Own Your Market?
Driven entrepreneurs ready to own a piece of the fastest-growing waterfront entertainment brand in America. Ideal for operators in coastal and lake communities who want a proven, scalable business with strong unit economics.